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The Pelicans Are Happening | Wall Street Journal

Plenty of NBA team names don’t make much sense. Los Angeles isn’t particularly known for its lakes, nor has Utah produced a rich line of jazz musicians. With these incongruities in mind, the New Orleans Hornets are set to announce a name change to the Pelicans on Thursday, giving the team a closer tie to local culture. (The pelican is Louisiana’s state bird, appearing on both the state flag and the state seal.) Their colors will change to blue, gold and red, and will be adopted for the 2013-14 NBA season. The move has been a while coming; it was initially rumored back in December, and aligns with new owner Tom Benson’s desire to rebrand the franchise...

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