Emeril Lagasse Shilling Bam! BBQ-Flavored Tortilla Chips | @Eater



Chef Emeril Lagasse now has his sights set on becoming a tortilla chip mogul. As first reported by Snack and Bakery, Lagasse has partnered with CoPak solutions to create a line of gluten-free Emeril Tortilla Chips. According to a rep, the Emeril-branded chips have "just been softly launched in Louisiana" at 40 locations of the Rouses Supermarket chain, and are available three flavors: Bam! BBQ (which plays off Lagasse's familiar catchphrase), Essence (featuring the "bold spice of New Orleans"), and, uh, Sweet Potato.

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